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Wednesday, November 26, 2014

Video essays 11-27

Video essays


Don’t stress too much about the video essay. It’s meant to be personal and authentic. If you’ve ever used Skype or Facetime, this should feel familiar and easy. We also added a lot of information about the video essays to our website, so that’s a great place to read more to ease your mind.
The video essay is about lifting you up off the pages of your written application and giving you a chance to showcase your Kellogg interest, personality and communication skills in a way that written essays and test scores can’t.
For more information about our video essays, take a look at this recent Poets & Quants story and this Crain’s story with Director of Admissions Kate Smith.
Additional topics: Test scores, essays, Letters of recommendation and the Interview

Letters of recommendation 11-28

Letters of recommendation
Many applicants wonder who is most suited and desirable to approach for a recommendation. I know that was a tough decision when I applied. The admissions committee is most interested in someone who knows you and your work experience, regardless of title or prior connection to Kellogg. A supervisor who understands your daily contributions may be more illuminating for us than a CEO who is less familiar with your work.
It’s a good idea to help your recommender understand why you’re interested in Kellogg and how you want your Kellogg MBA to further your career goals. It’s important to try and talk with your recommenders about these points, but it’s even more important to allow them to provide their own opinions and write the recommendation themselves.
We know some applicants aren’t able to approach a current supervisor for a recommendation. Previous supervisors, clients, or project managers may be good alternatives. If you don’t choose a current supervisor, just let us know why (it would affect my bonus, I would be asked to leave, etc.) — we understand that indicating you’re planning to leave the work force can have consequences in different industries. Most applicants who don’t have a current supervisor write their recommendation provide an explanation in the Additional Information section of the application.
Additional topics: Test scores, essays, video essays and the Interview

HOW TO TURN SMALL TALK INTO SMART CONVERSATION 11-27


HOW TO TURN SMALL TALK INTO SMART CONVERSATION





Tips from a comedian and a journalist on the art of going from small talk to big ideas — all summer long.

Imagine almost any situation where two or more people are gathered—a wedding reception, a job interview, two off-duty cops hanging out in a Jacuzzi.
What do these situations have in common? Almost all of them involve people trying to talk with each other. But in these very moments where a conversation would enhance an encounter, we often fall short. We can’t think of a thing to say.
Or worse, we do a passable job at talking. We stagger through our romantic, professional and social worlds with the goal merely of not crashing, never considering that we might soar. We go home sweaty and puffy, and eat birthday cake in the shower.
WE STAGGER THROUGH OUR ROMANTIC, PROFESSIONAL AND SOCIAL WORLDS WITH THE GOAL MERELY OF NOT CRASHING, NEVER CONSIDERING THAT WE MIGHT SOAR.
We at What to Talk About headquarters set out to change this. Below, a few tips for introverts (and everyone else) on how to turn small talk into big ideas at the next Social Obligation Involving Strangers:

Ask for stories, not answers

One way to get beyond small talk is to ask open-ended questions. Aim for questions that invite people to tell stories, rather than give bland, one-word answers.
Instead of . . .
“How are you?”
“How was your day?”
“Where are you from?”
“What do you do?”
“What line of work are you in?”
“What’s your name?”
“How was your weekend?”
“What’s up?”
“Would you like some wine?”
“How long have you been living here?”
Try . . .
“What’s your story?”
“What did you do today?”
“What’s the strangest thing about where you grew up?”
“What’s the most interesting thing that happened at work today?”
“How’d you end up in your line of work?”
“What does your name mean? What would you like it to mean?”
“What was the best part of your weekend?”
“What are you looking forward to this week?”
“Who do you think is the luckiest person in this room?”
“What does this house remind you of?”
“If you could teleport by blinking your eyes, where would you go right now?”

Break the mirror

When small talk stalls out, it’s often due to a phenomenon we call “mirroring.” In our attempts to be polite, we often answer people’s questions directly, repeat their observations, or just blandly agree with whatever they say.
Mirrored example:
James: It’s a beautiful day!
John: Yes, it is a beautiful day!
See? By mirroring James’s opinion and language, John has followed the social norm, but he’s also paralyzed the discussion and missed a moment of fun. Instead, John needs to practice the art of disruption and move the dialogue forward:
Non-mirrored example:
James: It’s a beautiful day!
John: They say that the weather was just like this when the Japanese bombed Pearl Harbor. If that actually happened.
See? Now James and John are talking! Be provocative. Absurdity is underrated.

Leapfrog over the expected response

An even better way to break the boring-conversation mirror is to skip over the expected response, and go somewhere next-level:
Instead of :
Ron: How was your flight?
Carlos: My flight was good!
Beverly: It’s hot today.
Gino: Yeah, it sure is hot.
Riz: What’s up?
Keil: Hey, what’s up?
Try:
Ron: How was your flight?
Carlos: I’d be more intrigued by an airline where your ticket price was based on your body weight and IQ.
Beverly: It’s hot today.
Gino: In this dimension, yes.
Riz: What’s up?
Keil: Washing your chicken just splatters the bacteria everywhere.
Go ahead, be bold. Upend the dinner table conversation! Turn small talk into big ideas at the next summer wedding reception you’re forced to attend! You never know which ideas will be worth spreading next.
.
Featured artwork by Dawn Kim.

Tuesday, November 25, 2014

Essays 11-26

Essays

The essays are your opportunity to talk directly to the admissions committee and tell your story. Since this is about you and your experiences, there’s no right or wrong answer. The essays provide color about who you are and the important things in your background. We want to know what you’ll be adding to our Kellogg community, and contributing in our Kellogg classroom, so it’s really important to be yourself. Don’t worry about trying to say what you think we want to hear.
It’s also important to answer the question that’s been asked, in a way that lets us know you’re writing with Kellogg in mind, rather than say recycling a generic essay you’re submitting multiple places. Some applicants have a second reader look over their essay and guess what the prompt was to be sure their answer is as focused and relevant as possible.

Test scores for Admission at Kellogg 11-26


Test scores


At Kellogg we recognize that applying to business school is a time and labor-intensive process that requires a lot of care and consideration, as well as hours of test prep, interviewing and essay writing. We get lots of questions about how applicants can make their application stand out, so this week we are offering a few suggestions on how you can help us best understand who you are and why you want Kellogg to become a part of your future.
Test scores
Kellogg accepts both the GMAT and the GRE.. If you are worried about your score, know that multiple attempts are not discouraged. Taking the tests several times shows us that you’re committed to putting yourself in a position to submit the best possible application. We like to see that people work hard toward something and achieve it.
Applicants have asked in the past whether we favor one test versus the other. The answer is no. Ultimately what we are looking for is a balanced score set. We place just as much weight on the GRE as the GMAT. We want you to take whichever test is best for you.
The one exception to that is for our JD-MBA applicants. If you are applying to our dual-degree program with the Northwestern School of Law, you are required to take the GMAT.
We have also been asked whether we recommend a certain type of test prep class. We do not have any recommendations on that. People have different comfort levels when it comes to test taking, so do what makes you feel most comfortable.
Additional topics: Essays, Letters of recommendation, video essays and the Interview

Tips for Applying to Kellogg 11-26

Tips for Applying to Kellogg


My name is Beth Tidmarsh and I am the director of admissions for full-time MBA programs at Kellogg. We get lots of questions about how applicants can make their application stand out. Here are a few suggestions on how to help us understand who you are and why you want Kellogg to become a part of your future.



































Kellogg’s unique approach to data analytics 11-26

Kellogg’s unique approach to data analytics









It’s been a busy few weeks for data analytics at Kellogg. Earlier this month, Professor Florian Zettelmeyer hosted a panel discussion about the topic with prominent alumni at Facebook headquarters in Menlo Park, Calif. And this past weekend, three One-Year MBA students took first place in the Adobe Digital Analytics Competition, where they walked away with a check for $15,000.
With all the buzz about big data, Kellogg continues to be focused on preparing business leaders to harness the power of analytics.
“We believe that data analytics is fundamentally a leadership problem, and not primarily a data science or a technology problem,” Zettelmeyer said at the Facebook event. “While it’s true that data scientists are in short supply, I think what is even more in short supply are managers who know how to operate and lead effectively in this space.”
Zettelmeyer is the director of the Program on Data Analytics at Kellogg. The program is made up of a cross-disciplinary curriculum split into three sections, depending on the level of expertise students are looking to achieve.
  • To prepare for learning analytics, 

  • students should take the Foundational courses. These are core courses that all students – regardless of their interest in data analytics – are required to take.

  • To obtain a working knowledge of analytics,

  •  students should take the Foundational courses and Competitive Advantage courses. The latter classes are organized by different business problems where data analytics adds value.

  • To become fluent in analytics,

  • students should take the Foundational courses, Competitive Advantage courses, Deep-Dive courses and the Experiential lab. These courses provide depth in key aspects of analytics and help you gain real-world experience.
In addition to the distinct curriculum, the program benefits from collaborative relationships with companies on the cutting edge of big data and analytics, as well as proven thought leadership led by faculty members who drive and inspire conversations surrounding the intersection of business and analytics.